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I’m blessed that every Thursday I record a 1-hour radio show and get to talk to really cool people. Most are Christians, some aren’t, but because I’ve been doing my show for over a year and have built a nice listenership I have access to people I most likely wouldn’t get to connect with otherwise.

Last week my guest was, Scott Ginsberg – Hello, My Name is Scott. Have you heard of him? He’s this guy that started wearing a nametag everyday and has built this huge enterprise where he writes books, speaks, etc. He writes about approachability, about becoming someone others want to approach, about marketing, etc. It’s worth listening to basically because he was a pretty clueless college student who came upon a simple idea and did something with it. (You can listen to the podcast here or download it on iTunes for free here. In fact all my old podcasts are available there or are free on iTunes.)

Anyway the very last thing we talked about was Leverage. He said we should be asking, “Now that I’ve achieved *, what else does this make possible?” I think this is a good question to ask. We can all look at the scary publishing world and worry, but how would things look if we instead looked with possibility?

• Now that I’ve written two (ten, fifty) novels, what else does this make possible?
• Now that I have a dedicated readership, what else does this make possible?
• Now that I have nearly 50,000 twitter followers, what else does this make possible? (A question I’m asking myself today.)
• Now that I have a 1-hr radio show, what else does that make possible?
• Now that e-books seem to be the new rage, what else does that make possible?

I don’t have any answers, but I thought that it was a good question, and I’d love to hear your thoughts!